Meeting/Event Information

Q2 - GA Chapter Virtual Meeting/Presentation

 

April 30, 2020
12:00 PM - 1:00 PM
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Virtual Presentation Via WebEx


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The Art of Designing a Winning Price

Imagine you are confident about your best value technical proposal and you’ve put enormous resources into crafting it.  You impatiently wait to find out if you won.  But you lose.  Was price a deciding factor?  Pricing strategy is not just about taking the cost and slapping a profit on the numbers.  It is an art.  In today's environment of lean budgets and strong competition, price is more a factor now than ever before – even if the bid is a best value. Takeaways:

  • Learn the top five pricing strategies most overlook
  • Discover the most common pitfalls of pricing
  • Find out what most organizations do to achieve a winning price

Speaker: Marsha Lindquist

Marsha Lindquist is an experienced price proposal manager & contracts professional.  She is an expert in cost proposal management, development & pricing strategy. Marsha has built a tradition of quality consulting to Government contractors for over 30 years. She has wide-ranging experience with Government contracting firms–mostly scientific & high technology companies. 

Marsha dedicates her business expertise to providing inventive solutions designed specifically for each of her clients regardless of their size. Granite Leadership Strategies specializes in comprehensive consulting services for Government contracting clients ranging from small start-up companies poised to grow through Fortune 500 companies interested in continuing their successes. What distinguishes Marsha from others is her ability to provide innovative solutions to problems you face in today's dynamic business environment. This capability enables her to quickly gain an in-depth understanding of your business needs and become an integral advisor to your management team.

 

Marsha dedicates her business expertise to providing inventive solutions designed specifically for each of her clients regardless of their size. Granite Leadership Strategies specializes in comprehensive consulting services for Government contracting clients ranging from small start-up companies poised to grow through Fortune 500 companies interested in continuing their successes. What distinguishes Marsha from others is her ability to provide innovative solutions to problems you face in today's dynamic business environment. This capability enables her to quickly gain an in-depth understanding of your business needs and become an integral advisor to your management team.

 

Marsha is adept in persuasive pricing that wins & is masterful in authoring customer-focused winning pricing strategies. Marsha works with her clients on concepts that help people cut through the irrelevant, zero in on the things that distinguish, and create value. She is described by clients as tenacious and a true pro.  Ms. Lindquist has achieved the distinguished titles of NCMA Fellow, APMP Fellows & APMP Practitioner. She serves at the APMP Valley of the Sun Chapter’s program chair.  Marsha can be often seen hiking with her dog Ziva  - a young Australian Shepherd with lots of energy.

How to Register

Please register for APMP Georgia-Chattahoochee Chapter Presents: Marsha Lindquist on Apr 30, 2020 12:00 PM EDT at:

https://attendee.gotowebinar.com/register/6169900008334573837


After registering, you will receive a confirmation email containing information about joining the webinar.

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Social Media Info

LinkedIn:  https://www.linkedin.com/in/marshalindquist1/

Website: www.GraniteLeadershipStrategies.com

Hashtags:  #thestrategicpricingmaven, #strategicpricing, #graniteleadershipstrategies, #pricingstrategiesGovCon

 



Tickets

$0.00 Webinar Registration

$0.00 Webinar Registration

Refund Policy
Full refunds are available for face-to-face meetings up until 3 business days before the event (the point at which we have to guarantee a minimum count to the hosting venue).